Blog

Notes from the ad pipeline.

The Claude Code workflows, systems and findings behind the work.

  1. 11 min read How I Went From Prompting AI to Directing It (My System) How I stopped prompting AI video tools and started directing them: the five review pages I use with Claude Code to make every AI ad, with screenshots.
  2. 18 min read How to Keep AI Video Backgrounds Consistent Across Shots How to keep AI video backgrounds consistent between shots: why rooms move, and what fixed it. Location sheets, 360° panoramas and Seedance 2.5 edits, tested.
  3. 14 min read Seedance 2.5 + Claude Code: The Full AI Ad Workflow (A–Z) How I make AI video ads with Seedance 2.5 and Claude Code: the full workflow from brief to rough cut, my reference picker and production board, broken down on a real 2:50 ad.